It arriveslike a gift.
Then it earns its place from the very first bath. The first soft touch of the whole ritual.
See the designsMade for the softest moments
Bamboo hooded towels and washcloths, gentle on every little one.
Meet the family.
Pick the little character your baby reaches for first.
Wrapped, not just dried.
Water doesn't sit on it.
It moves in.
Deep into the bamboo core.
500 GSM · 70% bamboo · 30% cotton
How it feels, honestly.
Most towels dry. This one holds them close.
You feel it before it ever touches their skin: smooth in your hands, light enough to wrap in one motion, and soft enough that the tiny, freshly bathed face beneath the hood simply settles.
It looks and feels like a gift, because for the right person, that is exactly what it is.
The bath gets loud. This part doesn't have to be.
There's a second when the water is gone, the air turns cool, and your baby looks up to see what happens next. That second is the whole point. A big, warm hood comes down over wet hair, the wrap closes in, and the day goes quiet. You feel them grow heavy in your arms: settled, calm, yours.
Every little face, made to be loved.
Bamboo for softness. Cotton for strength. Together, for skin this new.
Against skin this delicate, bamboo brings a softness you can feel the moment you pick it up. It draws water away quickly, helping your baby stay warm. Cotton is woven through the fabric to help the towel hold its shape as you wrap and tuck.
The natural softness of bamboo, balanced by the quiet strength of cotton—so it stays wonderfully soft, wash after wash.
The softness, up close.
The baby gift that still gets used long after the wrapping paper is gone.
New parents receive tiny outfits, duplicate toys, and nursery pieces they may never reach for. A soft hooded towel is different. It fits into a routine they repeat again and again.
No guessing about size or season. Unlike clothes, it does not depend on choosing the right age, fit, or weather.
Made for everyday baths. It becomes part of the everyday routine, not another sweet thing that ends up on a shelf.
Feels genuinely special. Soft enough for delicate skin, beautiful enough to give, and practical enough to use every day.
Useful. Beautiful. Easy to give.
Bamboo brings the softness. Cotton brings the strength.
Then the lights go low.
Not just a towel. A whole bedtime ritual.
MiniBoo is the soft, warm close of the day, from the feel of the bamboo to the gift-ready box. Tucked inside every one is a little thank-you card with a code.
Scan it to open a private page with ten lullabies to play or download and ten animated bedtime stories to watch and listen to. Wrap your little one in the warm hood, read a story, let the soft songs play, and feel the whole house go quiet.
Professionally mixed to help ease your baby into a calm, peaceful night.
Over a million families have brought MiniBoo home.
1,000,000+ towels in family homes around the world
The last soft minute of the day looks a little like this: a warm wrap, a quiet face, a parent in no rush. We’d love MiniBoo to become part of yours.
Five-star bath times.
Bring the story home, one soft towel at a time.
Choose a character, compare the sizes, and find the one that feels just right.
Shop the collection